SQL Language Guide : A. Terminal Monitor : Terminal Monitor Macros : Use of Backslashes
 
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Use of Backslashes
To continue a macro definition on another line, enter a backslash and then a carriage return. For example:
{define; get $n; SELECT table_name FROM iitables \
WHERE table_name = ‘$n’}
To disallow the special meaning of characters, precede them with the backslash character (\). To enter a real backslash, use two backslashes (\\).
For example, an accent mark can be included in a quoted parameter by preceding it with a backslash:
here is a ‘\’quoted’\' string
Evaluates to:
here is a 'quoted' string